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  SIALKOT: A plan has been prepared for promoting olive cultivation in Punjab and Azad Kashmir to boost olive oil production and help curb edible oil import bill, official sources told APP on Saturday.   The agriculture department of the Small and Medium Enterprises Authority (SMEDA) Punjab, was conducting awareness and training programmes to facilitate [...]

Publicis will be involved in the promotional campaign of Olive Oil and Table Olive in India for 2008 -2009. With the slogan “For a Tastier and Healthier Tomorrow,” the campaign is focused on the unique taste, quality and health aspects derived from table olives and olive oil. The campaign is focused on the taste, quality [...]

Italian investors are keen to invest in olive oil production in Pakistan, said Italian Ambassador Vincenzo Prati while addressing the National Conference on “Olive oil Production in Pakistan: result and way forward” at Pir Mehr Ali Shah Arid Agriculture University Rawalpindi (PMAS-AAUR) on Wednesday. He said there was a dire need to establish interaction between [...]

By Dilip Kumar Jha, The finance ministry will shortly issue a clarification, stating that olive oil imports will not attract any import duty. This follows summons issued by the Directorate of Revenue Intelligence (DRI) to several olive oil importers, asking them to pay an additional 37.5 per cent customs duty on all imports made since [...]

Finolex Group has stepped into the business of olive oil and chosen a 210-hectare stretch of barren land in Rajasthan for plantation purpose. Finolex is more known for its electrical and Telecommunications Cables, Optical Fibre Cables, Rigid PVC Pipes, Suspension and Paste Grade PVC Resins, Continuous Cast Copper Rods, PVC Sheets, Electrical Switches and CFL’s. [...]

An olive plantation project costing Rs 14.585 million is starting at Akakhel Maira in Bara Tehsil, Khyber Agency, under the Sustainable Plans Development Programme (SPDP). The project envisages establishment of community farms on 2000 acres of land under an agreement with local tribesmen. The project, when completed, would be handed over to the owners of [...]

Spain-based Grupo Hojiblanca today entered the Indian markets launching its olive oil brand in the country. The company has also tied-up with Future Group-promoted Food Bazaar for retaling the product. “The launch of Hojiblanca in the Indian market would intensify the competition among olive oil brands. Through our association with Food Bazaar, we endeavour to [...]

Over the next four years olive oil consumption in India is expected to increase nine-fold to 42,000 tonne. Increasing awareness of health issues is the primary driver of this demand, as olive oil is seen as a healthier cooking medium. Is olive oil becoming more acceptable in India? Firstly, it should be noted that olive [...]

Olive oil consumption in the country is estimated to rise over 9 times in the next four years, fed by an increasingly affluent mobile consumer class’ obsession with nutritious food. “Olive oil consumption is pegged at 42,218 tons by 2012, growing at a rate of 75 per cent a year. The target for this year [...]

The Punjab government is all set to launch olive cultivation over 300 hectares under a ‘pilot project’ to ensure better remunerative returns to the farmers on one hand and towards a dedicated push for diversification of agriculture on the other. Reviewing the prospects of the olive plantation in a meeting, Punjab Chief Minister Parkash Singh [...]

J.L. Morison (India) Ltd, part of the $ 250 Million Rasoi Group has forayed into the health food segment with the launch of Carbonell, the world’s leading olive oil Brand in India. The Brand Ambassador for Carbonell in India, the eminent Master Chef, Sanjeev Kapoor, unveiled two world class zero cholesterol products under the Carbonell [...]

The Indian Olive Association (IOA) said Monday the product’s prices would remain stable and, contrary to expectations, would not fall as a result of the government’s reduction of import duties to 7.5 percent from April 1. In April, the IOA had stated that olive oil prices were expected to fall by 10-15 percent on fresh [...]

By Rhys Blakely, The desert of Rajasthan in the north of India is to be planted with a million olive trees grown in Israel in an effort to transform the landscape and the fortunes of its struggling farmers. The countries are finalising a three-year plan on agriculture that will introduce several crops associated with the [...]

Consumers anticipating a decline in olive oil prices post duty reduction will have to wait for a few more days as fresh stocks imported after April 1 have not yet reached the market. “We expect olive oil prices to go down by around 15 per cent, but a clear picture will emerge by mid-May because [...]

President Dalmia, India decided to invest so much in olive oil market. Somebody is talking about a new Olive orchard model in the area called Rajasthan. Particularly they are intentioned to invest using very modern and high technologically irrigated systems. Why are you spending so much attention to olive cultivation? In reality, I do not [...]