30 Sep

Sidi Bouathmane, Maroc: Une oliveraie en «libre-service»

Par Badra Berrissoule,

  • ·Un producteur propose de faire soi-même son huile
  • ·Objectif: écouler la production sans passer par les intermédiaires

«Achetez vos olives et produisez votre propre huile». C’est le slogan de la nouvelle unité de production d’huile qui devrait voir le jour en novembre prochain à Sidi Bouathmane, à une vingtaine de kilomètres de Marrakech. La formule trouvera certainement écho auprès des familles en mal d’activité le week-end.

Zitoun Marrakech est une SARL, créée par Mohamed Benider, propriétaire de trois plantations d’oliviers dans la région, et qui possède quelque 6.000 plants. Benider est aussi gérant de l’Herbier de l’Atlas (plantes aromatiques et médicinales du Maroc), qui produit essentiellement pour les marchés étrangers.

C’est dans la plantation de Sidi Bouathmane que Zitoun Marrakech a monté l’unité avec du matériel moderne flambant neuf, dont une maâsra (pressoir) qui aura coûté 2 millions de DH. Un investissement orienté vers la création de valeur ajoutée au moment où l’engouement mondial pour l’huile d’olive atteint son comble.

Au Maroc, les méthodes de trituration sont toujours aussi rudimentaires dans les «maâsras». Il en découle de faibles capacités de traitement, des rendements d’extraction bas, une qualité d’huile médiocre et des rejets non valorisés. C’est ce qui a poussé ce producteur d’olives à mettre sur pied son projet. Aussi, avec cette nouvelle unité totalement automatisée, le promoteur veut changer les choses. Celle-ci fonctionnera sans arrêt pendant les trois mois de campagne et sera ouverte à tous les consommateurs, particuliers ou grossistes. Consommateurs qui pourront s’approvisionner dans les 3 plantations de la famille Benider. Cette dernière compte sur «le bouche à oreille» pour développer son activité.

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29 Sep

Pre-harvest Tour & Feast at the Historic Wolfskill Ranch

UC Davis Olive Oil, Yolo County Agriculture and Marketing Initiative & Slow Food Yolo present a Pre-Harvest Tour and Feast at the Historic Wolfskill Ranch in Winters October 13, 2007 10:30 am
Location: 4334 Putah Creek Road, Winters, CA

Program here (pdf)

Tickets available online here

29 Sep

Olive oil from trees planted in the 1860s has become a big hit for UC Davis

Thanks Dan for the infos ;o)

By Bill Lindelof,

The fruit of Yolo County olive trees owned by UC Davis and planted nearly 150 years ago by one of Northern California’s early pioneers is finding new customers.

John R. Wolfskill, who worked for $100 a year when he came to California in the 1830s, planted the trees in 1861. He could hardly have anticipated Wolfskill olive oil selling along with sweat shirts in the University of California, Davis bookstore.

But Wolfskill olive oil — delicate, buttery with a hint of artichoke flavor — is a hit. Wolfskill oil, $13 for about 8.5 ounces, sells out in a matter of a few weeks.

“It is our most popular olive oil, partly because of the history of the Wolfskill ranch,” said UC Davis Olive Oil Manager Dan Flynn.

University and federal government researchers have used the 107-acre Wolfskill ranch for decades. In the 1940s, a research assistant grafted nearly 100 imported olive varieties to Wolfskill’s Mission olive tree rootstock, creating what has been described as the most extensive olive collection in North America.

[Source] Click here to continue

29 Sep

Qazvin, the second Olive producer of Iran

Harvest operations of Olive have been started over 4 Thousand Hectares of fruitful gardens of this province.
Translated By: Aref Mohammadzadeh,

(IANA) – “15 Thousand Tons of Olive are harvested for canning and making Olive oil,” predicted Masoud Rabbani.

“Harvesting for canning has been started and that of oil will be started in November,” he added, pointing out that about 70 percent of Olive is used for canning and the rest for making oil.

“The main Olive type of Iran is produced in the division “Taram Sofla” of the province Qazvin,” mentioned Rabbani.

According to him there are currently 2 Thousand Hectares of non-fruitful saplings of Olive in the province.

The province Qazvin has 480 Thousand Hectares of gardening and farming lands that produce 3 Million Tons of agricultural commodities of this province annually.\

[Source] Click here

28 Sep

All about Californian olive oil

olive oil spoonBy Marilyn Campbell,

California is striking oil — olive oil that is. Revelations about the health benefits of olive oil have led to a steady increase in American olive oil consumption. According to the California Olive Oil Council, sales of U.S. produced olive oil has increased 20 percent each year for the last five years. Much of our domestic olive oil comes from the Golden State.

As olive oil is becoming more widely used, the number of artisan olive oil producers has risen, particularly in wine country. These world-class olive oil producers adhere to strict standards set by COOC to earn a prestigious certification guaranteeing that they are 100 percent California extra virgin olive oil.

Whether drizzled on tomatoes or used for sautéing, top quality olive oil in a variety of flavors is in great demand. To keep the pace, artisan olive oil producers are churning out highly refined specialty olive oil — with flavors as exotic as basil and blood orange — at increasing rates.

With so many choices on the market, navigating your way thought the maze of oil can be tricky. The COOC recommends taking a close look at the label on the bottle.

[Source] Click here to continue