Olives101.com

As California’s olive oil industry expands and refines, designations of various grades of oil are becoming more distinct and more identifiable. Consumers will face challenges as they learn to differentiate between extra virgin (high-quality) and oil pressed from the pomace of cull olives. All of the oil is expected to move through one market level […]

A new trend is changing the olive industry in the north state, now it’s all about the oil olives and the expensive liquid gold they produce. In the olive city, there’s a new boom surrounding the fruit, Vice President of Crane Mills Brian Crane says, “The olive oil industry is what wine was decades ago.” […]

By Julie R. Johnson, Officials are scratching their heads as to why this year’s olive crop is the pits. “The crop looked really good early on,” said Doug Compton, assistant commissioner of the Tehama County Agriculture Department. “But then we began hearing reports of poor fruit set from olive growers.” Across the state, Tehama County […]

By Rob Rogers, Photo Frankie Frost, Publishing heiress Nan McEvoy hopes a once-controversial 98-foot-tall windmill on her northern Marin ranch will become an inspiration for farmers and others interested in leaving fossil fuels behind. “I know there is nothing my mother is prouder of,” said Nion McEvoy, who spoke on his mother’s behalf during a […]

Cooking enthusiasts and olive oil aficionados are invited to join food professionals from around the world June 21-23 at UC Davis for an international conference exploring the best production practices, sensory qualities and culinary possibilities for the highest quality extra virgin olive oil. “Beyond Extra Virgin,” the largest conference on olive-oil excellence ever held in […]