Brazil Discovers Olive Oil
by Joel Santos Guimarães
Last year, Brazilian imports of the product totaled US$ 170 million. Of this total, 54% came from Portugal. And the forecast is for growth to continue as, this year, expansion of 20% is expected in comparison with 2007.
Two reasons are given for the market growth: the first is that Brazilians are seeking more and more sustainable products to consume. And it is known that olive oil helps prevent cardiovascular diseases as it reduces cholesterol levels.
The second, in the evaluation of the president of the Brazilian Association of Producers, Importers and Traders of Olive Oil (Oliva), Armando Reis Filho, is the price of olive oil:
“Different from soy and other kinds of oil, whose prices have risen due to global hikes, the tendency for consumers of olive oil has been the opposite. Product prices have either dropped or remained stable.”
These factors could be good for Arab producers of olive oil, who could become alternative suppliers of the product to companies in the country, increasing their participation in the Brazilian market, which is currently minute.
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Only John Paul’s Olive Tree Flourishes on Mount
An olive tree on the Mount of Beatitudes blessed by Pope John Paul II is the only one producing olives this year, according to the forester at the site.
Catholic Online reports in the Jubilee Year of 2000, Pope John Paul II made a pilgrimage to the Holy Land stopping at one point to bless an olive tree on the Mount of the Beatitudes, previously known as Mt Eremos, where Jesus is said to have delivered the Sermon on the Mount near the Sea of Galilee.
“It is a miracle,” Yossi Karni from the Jewish National Fund, which maintains the plot, told local media.
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Punjab to initiate project on olive cultivation over 300 hectares
The Punjab government is all set to launch olive cultivation over 300 hectares under a ‘pilot project’ to ensure better remunerative returns to the farmers on one hand and towards a dedicated push for diversification of agriculture on the other.
Reviewing the prospects of the olive plantation in a meeting, Punjab Chief Minister Parkash Singh Badal today explored all the possibilities of olive plantation in the state in a big way.
Punjab Agro – the nodal agency for this project had already held negotiations with Indolive Enterprises Limited, Israel to study the prospects of olive plantation in the state. Indolive along with a Private Indian Company had already entered into an agreement with Rajasthan Government for Olive Cultivation Project.
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Healthy Olives Can Now Be Grown In Salty Water
Varieties of olive trees recently tested by researchers could be cultivated with moderate saline water irrigation.
The olive’s reputation as a health food is being borne out by modern science, as studies of olive-consuming Mediterranean peoples have shown. To keep the world’s olive lovers satisfied, an intensive wave of olive planting has occurred in the past decade in many parts of the world.
Traditionally, olives have been cultivated in the Mediterranean region. But fresh water is becoming increasingly hard to come by in semiarid areas, and irrigation of most new olive plantations is often accomplished with low-quality sources of water that contain relatively high levels of salt.
The relationship between the use of “saline water” and olive cultivation has been actively studied for many years. According to Professor Zeev Wiesman, Department of Biotechnology Engineering at Ben-Gurion University of the Negev, it is well-known that saline conditions can limit the development of olives, mainly because the salty water interferes with the olives’ root system and causes “toxic accumulation of chloride and sodium ions on the leaves.”
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Posted in Ecology | Environment, Health, Middle East, Olive Tree by: Olives101
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4th extraordinary session of the Council of Members of the International Olive Council
The Council of Members of the International Olive Council held its 14th extraordinary session at its headquarters in Madrid from 8 to 11 July 2008. Discussions were chaired by Israel.
The first day of the session focused on the future action of this intergovernmental organisation. A Discussion Group met to determine the special-interest topics and priorities for IOC activities after 2010. Besides the members of the Group, the meeting was also attended by the Heads of Delegation participating in the 14th extraordinary session and the Chairman and Vice-Chairmen of the IOC Advisory Committee.
The Discussion Group agreed on the need to strengthen the cooperative ties between the Advisory Group and the Council and to ensure a continuous flow of communication between the two by making the committee more dynamic and involving it in the work of the IOC Technical, Economic and Promotion Committees, so putting into practice the provisions of the current 2005 International Agreement on Olive Oil and Table Olives.
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